How To Keep Up Your Instagram Theme

How To Keep Up Your Instagram Theme

Before I started writing this post, I knew I wanted to talk along the subject of Instagram and themes, partially because I am always complemented on my theme (personally I don’t see it!) and I quite frequently get asked questions on how to keep up a theme? Every time I get asked that question I am startled and lost with words – I simply do not know how to answer it? How do you keep up a theme? How do you even make a theme?

It’s hard to give specific advice because not only has everyone got their individual taste when it comes to themes, not everybody has the money to splash out on a good camera for top quality photos, or expensive products that will look good in a flatly (which might not actually get used). Not everyone lives in Pinterest/Tumblr apartments  where your entire house is ‘Instagramable’ and I’m not saying that is necessary because it really isn’t, trust me.

I think it’s difficult to give advice on keeping up/or creating a theme as you never know how much the person is willing to invest in it – literally! For example I bought an Olympus Pen Camera for the purpose of taking better quality photos for Instagram (and my blog of course!) as it is small and compact to take out and about with me. Plus its easy and quick to transfer photos from camera to phone via wifi, therefore making it a much easier experience making me want to try more on my Instagram theme. However I do not have the luxury of having lots of really nice clothes and the time to take outfit shots. But I do have the money to buy low priced props for my photos which really make the difference. These are all things that can hold back the success of an Insta theme. Today I’m going to mention some tips that should help keep up your theme.

1. Don’t post any old photo!

Have an idea first, then photograph.

I see accounts that panic as they feel they have to post every single day, which don’t get me wrong is good for keeping your followers interactive but you need to be picky! What I like to do is stock up in good quality photos on the weekend and post them during the week as I have school, this way you won’t feel an urge to post a pic of a random disorganised shelf in you bedroom. For photos that aren’t up to par, I share them on Twitter and also gives my followers there some unique content to see that they wouldn’t find on other platforms.

2. Get inspiration!

If your totally stuck for ideas or you think you theme is failing then do a bit of fishing around Instagram, there is thousands of clean, bright or grunge themes out there. Things to look out for are brightness, saturation, a color scheme, and tints. Maybe put a story up asking for people to send in their favourite accounts? Or ask around. Tweet for people to send you in their own grams? I also love a good Pinterest flatly search because I find myself repeating the same sort of composition. The only thing you should make sure you are not doing is identically copying someone as they or other people might notice and will not see your account as a unique account anymore. Once you have found a few accounts you like, note what it is that draws you to them and try to apply it to your own.

3. Stick with the same filter

I think this is the one that gets most people stressing as they’re having a filter crisis! Don’t know which filter to use? Ask around, people might be kind enough to tell you what app their using, or maybe even what filters they use (but I wouldn’t recommend asking this!). Try experimenting with different filters at first, then once you’ve found your favourite filter stick with it. Some great filtering apps are VSCO Cam and Color Story, a tip with VSCO Cam is to use Pinterest to find the exact details of how to edit a photo –  just type in ‘VSCO Cam’.

4. Plan your feed

A very useful app which I mentioned in How I Edit My Instagram Photosis Sneek Peek it helps to make sure that when two photos are next two each other, the colors match. So that if a cool tone photo is next to a warmer photo, you can edit one of them to look cohesive next two each other. I import the photos I want to post and I play around with the order of them and plan at least a few posts ahead so that I know how pictures will look next to each other. This is so useful, I don’t know what I’d do without it!

5. Edit each photo to fit with the theme

Theres no good bunging the same filter on every single photo if they were taken in different lighting situations etc. Edit to fit the desired look you are going for, they all need to look the same. This may mean turning up the brightness more on some photos in order to create the same effect. It’s important that I edit each photo until it matches with the ones around it.


It’s just a theme! I’ve spent too many hours worrying over certain pictures not ‘fitting in’ with my theme but to someone else it most probably looks fine. The more you stare at a photo, the harder it is to see the small differences you have made. Just take a break and go back to the photo in 10 minutes or ask a friend. If you are still not satisfied with the photo then don’t post it. Or if it’s too late and you’ve already posted then just keep it up there if it isn’t too noticeable because it’s not the end of the world! Or if it really does not go then delete it.

Here is my Instagram – follow me HERE. At the moment I am not 100% happy with it but I have learnt not to care so much now!

I hope this has helped some of you! Remember to think about the photo before you take it, give yourself style rules, find a filter that you love and plan your feed and you’ll be an instagram star in no time. Thanks for reading lovelies.

Tilly x



    • lifeastillyrose
      March 22, 2017 / 5:39 pm

      Thank you! I hope it helps☺️

  1. March 22, 2017 / 5:46 pm

    Nice post Tilly!

    • lifeastillyrose
      March 22, 2017 / 5:52 pm

      Thank you!x

  2. March 22, 2017 / 5:56 pm

    ooooh I think I might need to get new apps! Thanks so much for this post, it actually comes in real hand right now as I’m trying to find my style. xxx

    • lifeastillyrose
      March 22, 2017 / 5:58 pm

      Aw no worries that’s good ☺️

  3. March 22, 2017 / 6:03 pm

    I’m horrendous at keeping up a theme on Instagram so will definitely follow your tips! Your feed is gorgeous. X


    • lifeastillyrose
      March 22, 2017 / 6:08 pm

      Aw thank you Kate! Appreciate it xx

  4. March 22, 2017 / 6:28 pm

    I freaking love your instagram + lovely post! For awhile I was stressing about my theme – then I realized that it didn’t matter. That’s when I started gaining a few followers here and there – I guess that people can tell haha.

    Btw, I was curious if you would be interested in guest-posting on my site!! I am also a teen blogger, so I thought that would be cool. Plus I love your blog haha. Anyways, lemme know and I’ll get back to you!xxx

    • lifeastillyrose
      March 22, 2017 / 7:04 pm

      Thank you for reading! That’s so true, I think people like to know the real you. And sure just drop me a message on Instagram or Twitter @lifeastillyrose xx

  5. Lauren
    March 22, 2017 / 6:38 pm

    Thanks for the great article! It’s always a struggle to get enough pictures in a week for my feed. I’m definitely going to try out sneak peek to help with my theme.

    Lauren xx

    • lifeastillyrose
      March 22, 2017 / 7:04 pm

      No worries thank you for reading! You so should, it’s so helpful ☺️

  6. March 22, 2017 / 7:14 pm

    Your Instagram is so stunning! I’m the worst at keeping up with a theme, particularly because I get so stressed out about it and also get bored really easily with the same filter! But I found your tips so useful and will definitely be putting them into practice, especially looking for inspiration!x

    Erin // Everything Erin

    • lifeastillyrose
      March 22, 2017 / 7:54 pm

      Aw thats good to hear it’s helpful. I love your insta, just keep it going 🙂 x

  7. March 22, 2017 / 8:30 pm

    This is actually very helpful, thank you! I think I’ll try to start – and keep – a new, proper theme soon. Also, your blog and your instagram has me in loveee x

    • lifeastillyrose
      March 22, 2017 / 8:31 pm

      Aw thank u so much! I’m glad it helped xx

  8. Lauren Victoria
    March 22, 2017 / 8:44 pm

    These are such fabulous tips! Keeping up a theme can be so difficult but I find planning and being organised can help so much xx

    Lauren |

    • lifeastillyrose
      March 22, 2017 / 8:54 pm

      Same here! Thank you 🙂 X

  9. March 23, 2017 / 5:18 pm

    I love your instagram theme- its goals! I struggle to keep up with my theme (which is barely a theme!) so this will definitely help! xx

    • lifeastillyrose
      March 23, 2017 / 5:22 pm

      Aw thank you. Glad it’s helped x

  10. March 26, 2017 / 11:56 am

    I’ve never really bothered with an instagram feed before because I know I won’t maintain one- I literally just post when I want! I love your feed though 🙂

    dalal // Monochrome Daisies

    • lifeastillyrose
      March 26, 2017 / 6:15 pm

      Aw I love your feed I like how basic and simple it is- makes it unique. Thanks for reading!xx

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